Mason's: A Tribute to the Female Icons of the Past

In the fashion world, few female figures manage to leave an indelible mark like those who shaped the 20th century. Models, actresses, and extraordinary women who revolutionized the aesthetics and culture of their time. Mason's, a brand that has always celebrated beauty, elegance, and personality, dedicates its collection to three icons who defined the concept of style and continue to inspire the collective imagination: Jacqueline Kennedy, Evita Perón, and Jane Birkin. Each of these women, with their charisma and personal battles, left an indelible imprint on history, and Mason's honors them with pieces that embody their essence, in perfect harmony with the brand’s heritage.

Jacqueline Kennedy: Timeless Elegance

When it comes to elegance, the name Jacqueline Kennedy is inevitably the first that comes to mind. With her impeccable style, Jackie captivated the world, bringing an air of freshness and refinement that remains a source of inspiration to this day. The iconic First Lady of the United States, a symbol of class in the '50s, made the "Capri" look a must, wearing white trousers with ankle cuffs, light tops, and her trademark scarf tied around her head.

Mason's pays homage to Jackie with the Jaqueline Curvy model, a chino pant that captures the lightness and freshness of her style. Designed with a modern relaxed fit, this piece features a mid-rise waist and shaping at the hips, made to fit any female silhouette. Available in solid colors, with camouflage and floral patterns, the Jaqueline Curvy pant is a versatile piece, perfect for daywear, combining comfort and refinement with a fit designed to enhance the female figure.

Evita Perón: Courage and Determination

Not just an icon of style, but also one of the most influential political figures of the 20th century, Evita Perón gave a voice to those who had no way of being heard. An actress first, but primarily a politician, Evita changed the history of Argentina, fighting for the rights and dignity of the people. Her determination, courage, and social commitment make her a model of strength and resilience, qualities that Mason's celebrates in the collection.

In honor of her legacy, Mason's presents the Evita model, a curvy fit cargo pant that perfectly embodies the practical and dynamic spirit of the modern woman. Fitted at the hips and loose at the leg, the Evita model is enriched with an elastic at the bottom, offering greater freedom of movement. A versatile pant, perfect for anyone seeking a casual look with a touch of class, paying tribute to the woman who carved her own path and made a difference.

Jane Birkin: Natural and Effortless Elegance

There is no better way to define Jane Birkin than with the term "lightness". Her innate class and effortless elegance made the British actress and singer an icon of style for all women of the '70s. With her casual yet sophisticated appearance, Jane enchanted the world, becoming an emblem of "easy chic" elegance. Her effortless style not only inspired the runway but also led to the creation of one of fashion's most famous accessories: the Birkin bag by Hermès, a symbol of luxury and practicality.

Inspired by her iconic figure, Mason's has created the Birkin pant, a curvy fit cargo that combines practicality and femininity. With its soft and sexy silhouette, the Birkin pant is the perfect balance between comfort and allure, designed for a woman who knows how to combine functionality and style with ease.

A Collection that Celebrates the Past, but Looks to the Future

Mason’s collection is not only a tribute to the past but also a statement of intent for the brand's future: the perfect blend of aesthetics, functionality, and values. With the Jaqueline Curvy, Evita, and Birkin pants, Mason’s has created a line that celebrates the strength, beauty, and determination of women, while remaining true to its timeless tradition of elegance.

Discover the entire collection and let yourself be inspired by the women who changed the course of history, with Mason's as your ally in style and comfort. Because every woman deserves to wear the elegance that defined her time.