Seasons, trends, life styles: everything changes and fashion often reflects this transition. Certain items are evergreen and only change in the shape and the way they are worn, however they never become “old-fashioned”.
We’re talking about DENIM.
Tops, gilets, jackets and pants:
denim appears already as the undisputed star of this Fall Winter season 2022. Denim clothing covers a role that’s more and more important along fashion runways all around the world, symptom of a versatile young soul.
Let’s see how Mason’s interpreted Denim.
Jeans are classic but universal: this item crossed generations, following them in their daily lives.
Jeans were born as a comfortable garment, used for working hours, and turned into a casual and trendy item by the passing of time, a must-have in all age men’s and women’s wardrobe.
Jeans are democratic, genderless, ageless, for everybody: from the working class to the President of the United States of America, you won’t ever find a man that’s never had at least one pair.
Catwalks from all around the world testify the immortality of this item that, collection by collection, is being presented with new details and interpretations.
As usual, Mason’s tries to understand nowadays consumers’ needs, by proposing jeans that are characterised by a touch of style and elegance. These features have always identified the brand, which does not give up the importance of a comfortable clothing.
MASON’S SARTORIAL 5 POCKETS DENIM
At the end of the 18th century the transamerican railway workers, miners or cowboys favourite pair of jeans was the 5 pockets denim.
For years Mason’s has been setting the mission to design items that are functional, comfortable, sophisticated and trendy, able to communicate uniqueness. The man 5 Pockets denim model is being reinterpreted and renewed with sartorial details and hyperstretch fabrics that guarantee a full range of motion to those who wear it.
Designing jeans that are trendy and comfortable at the same time, like the Harris 5 Pockets model, is extremely important, especially when it comes to satisfying the needs of consumers that worked from home for almost two years, forced to live a sedentary life and then opting for larger comfortable pants like pajamas or tracksuits, still needing to keep that element of comfort in their clothing.
MASON’S HYPERSTRETCH DENIM
The Mason’s jeans offer for the Fall Winter season 2022 consists of the Harris Slim fit model and the Henry extra slim fit, two special items with an Italian soul, bold and sartorial, enriched by precious details with a stone-washed touch that brings us back in time.
However the very innovative element is represented by the percentage of memory elastane in man’s Winter jeans, which not only helps maintaining the fit unspoiled even after repeated use, but also guarantees an exceptional comfort.
The constant research on materials, carried out by our style team, led to the creation of superstretch pants called hyperstretch denim, an extremely versatile jeans that allow a full range of motion, dynamism and comfort making it perfect for any occasion of everyday’s life: from a day in the office to a walk around the city or a day outdoor, maybe to be matched with a technical jacket that completes up the outfit.
The Harris and Henry 5 Pockets man models are presented in a tailored version available in three nuances of black and blue, adorned by accessories and sophisticated details such as the silk foulard in the same pattern of the salpa and the internal part of the jeans, and the enameled button and rivets, and the M rivet logo standing for Mason’s.
Jeans, as they are proposed by Mason’s, are unique, elegant and personalised, practical and functional, result of research and investigation on materials and fabrics that can always make comfortable the consumer that wears them. Mason’s man denim can be matched with a wide selection of items from the Fall Winter collection 2022 for a trendy and sophisticated look.
